
New names for corporations: Naming at the highest corporate level
Total becomes TotalEnergies. Renaming with strategy.
One of…

NAMBOS Expert lectures in MarketingClubs
Brands in (post-)crisis times
Expert lectures by NAMBOS managing…

New name for group division of Deutsche Bahn
DB Rent will become Deutsche Bahn Connect. This group division…

New name for Duden
Duden has been the benchmark for dictionary quality and correct…

New brand name for Cevec
Cevec Pharmaceuticals is the leading provider of high performance…

Nivea introduces new product name "Care"
A new product, a new brand name: Nivea launches a novel cream…